“Raising A Rukus” is Fun & Unique For Entire Fam-Bam

“Raising A Rukus” is a first-of-its-kind series in virtual reality (VR) and it’s awesome! The 12-minute computer-animated film is packed with beautiful, colorful imagery and heart-warming adventure into different worlds. It felt like I was in a vibrantly colored piece of art. Even more, it was good, quick, clean, family fun.

The film follows twins Amy and Jonas and their new puppy, Ruckus, into an imaginary world where they learn the value of sharing and supporting one another. Together, they survive being chased by dinosaurs, falling into fire pits, navigating water rapids, and more. And all the while, you get to go along for the journey as if you are a fourth wheel! Imagine your favorite animated film–a Pixar or Disney film perhaps? Now plop yourself right into the middle of it as if you are there alongside the characters. That’s this!

When you see it, don’t miss anything–be sure to look all around you as there is a 360-degree world.  Also, be sure to pick the sibling you want to follow during the experience. Everything unfolds from there depending on who you select.

This inventive, fun story is a unique and cute experience. However, the fast-paced scenery and chase sequence makes this appropriate for older children. IMAX VR will only allow children seven and older to experience the film, perhaps because at IMAX, the seats move with the film and it feels a tad like a colorful virtual ride.

Produced by two-time Academy-Award winner Robert Stromberg and the Virtual Reality Company (VRC), “Raising a Rukus” opened this week at IMAX VR LA and will also be distributed on Samsung Gear VR later this month.

Disclosure: My hubby works for VRC in business development. That said, anyone who knows me knows I don’t have a poker face. I’m “WYSIWYG” and bluntly honest.

Published by Lisa Meyers Johnson

Lisa Meyers Johnson is the creator of Listen Little Girl, a blog dedicated to her eight-year-old daughter. Lisa created the blog because she knows that being a little girl isn't easy and becoming a woman can be even harder. She hopes that by sharing her experiences, thoughts, and life lessons, it will empower her daughter, and moms and girls everywhere, to support one another along the journey of being/becoming a woman. Lisa currently consults with nonprofits and teaches graduate and undergraduate students about public relations for nonprofits at the University of Southern California. Prior to this, Lisa was an accomplished communications, marketing, and development professional and worked for organizations including the American Cancer Society, Magic Johnson Enterprises/Magic Johnson Foundation, ABC, Ketchum Public Relations, and Black Entertainment Television. Find her @lisabrandgirl on IG, Lisa Meyers Johnson on FB and @brandgirl on Twitter.

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